EPISODE · Dec 27, 2025 · 8 MIN
Special Edition: Edward Bernays and "The Engineering of Consent" with Mark Jacobson
from The Active Measures Newsletter Podcast · host The Pell Center at Salve Regina University
In this special edition of the podcast, host Mark Jacobson revisits the classic work of Edward Bernays whose 1928 book, Propaganda, argued that democracy required managed perception and was effective precisely because it bypasses conscious reasoning. Bernays wrote at a time when newspapers were the dominant form of communication, when radio and film were still nascent, but the clear implications of his work for our current world of algorithmically controlled media are numerous.See omnystudio.com/listener for privacy information.
What this episode covers
In this special edition of the podcast, host Mark Jacobson revisits the classic work of Edward Bernays whose 1928 book, Propaganda, argued that democracy required managed perception and was effective precisely because it bypasses conscious reasoning. Bernays wrote at a time when newspapers were the dominant form of communication, when radio and film were still nascent, but the clear implications of his work for our current world of algorithmically controlled media are numerous.
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Special Edition: Edward Bernays and "The Engineering of Consent" with Mark Jacobson
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