Special: How Will Apple’s IDFA Changes Affect Digital Marketing episode artwork

EPISODE · Jan 13, 2021 · 21 MIN

Special: How Will Apple’s IDFA Changes Affect Digital Marketing

from Today in Digital Marketing · host Tod Maffin

Apple's aggressive push toward being a more privacy-friendly brand will have some dramatic fallout on the digital marketing world. In this special episode, I chat with SocialMediaToday.com's Andrew Hutchinson about IDFA, the move to first-party data, and how we'll need to adapt our future digital marketing programs.➡ Review the show: https://RateThisPodcast.com/today➡ Join our free Slack community: TodayInDigital.com/slackHELP SPREAD THE WORD:Tweet It: bit.ly/tweet-tidm to preview a tweet you can publishReview Us: RateThisPodcast.com/today ABOUT THE PODCAST:Ads and Classifieds: TodayInDigital.com/adsLeave a voicemail at TodayInDigital.com/voicemailSources and Transcripts: http://bit.ly/tidm Theme music: Mark Blevis (all other music licensed by Source Audio)TOD’S SOCIAL MEDIA:Twitter: twitter.com/todmaffinLinkedIn: linkedin.com/in/todmaffinTod’s agency: engageQ.comTikTok: /tiktok.com/@todmaffinTwitch: twitch.tv/todmaffin (game livestreaming)Today in Digital Marketing is hosted by Tod Maffin (https://TodMaffin.com) and produced by engageQ digital (https://engageQ.com). Subscribe at https://TodayInDigital.com or wherever you get your podcasts.Privacy & Opt-Out: https://redcircle.com/privacy

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Apple's aggressive push toward being a more privacy-friendly brand will have some dramatic fallout on the digital marketing world. In this special episode, I chat with SocialMediaToday.com's Andrew Hutchinson about IDFA, the move to first-party data, and how we'll need to adapt our future digital marketing programs. Privacy & Opt-Out: https://redcircle.com/privacy

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Special: How Will Apple’s IDFA Changes Affect Digital Marketing

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