Speed vs Experience

from House of Creed · host Ezra Jaguar

What if I told you Eurostar wasted billions trying to be faster when they should’ve made the journey better?In this episode, I unpack Rory Sutherland’s iconic marketing story why experience beats efficiency, and how most businesses are solving the wrong problems. You’ll learn:Why customers remember how it felt, not how fast it wasHow to create perceived value without spending moreWhat this means for your product, service, or brandThis one’s all about thinking like a marketer, not an engineer.🎧 Subscribe for more mindset + marketing breakdowns

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Speed vs Experience

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How long is this episode of House of Creed?

This episode is 24 minutes long.

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This episode was published on May 23, 2025.

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