9. Spicy Dan: handmade jewelry, the spicy gospel, and building in NYC | Ep 009

Danielle of Spicy Dan on handmade jewelry, the spicy gospel, and building a Brooklyn cult brand by hand. A 45-minute Before We Cheers conversation with Zach Miller.She started making jewelry by hand at age 9. Now Danielle runs Spicy Dan, the one-woman brand New Yorkers wear as everyday armor. Vintage materials. Small batch. Zero outsourcing. Built from an apartment, scaled through obsession.We get into:- The "spicy gospel" and why it's strategy not slogan- Dating while founding a one-woman jewelry brand- The night she almost shut the whole thing down- Why Austin rewired her but Brooklyn keeps her- What identity looks like when your inventory carries your nameForty-five minutes. No filler.Shop Spicy Dan: https://shopspicydan.comSpicy Dan on Instagram: https://www.instagram.com/shopspicydanZach Miller on Instagram: https://www.instagram.com/iamzcmBefore We Cheers on Instagram: https://www.instagram.com/beforewecheersWatch on YouTube: https://youtu.be/rUImeCbFKHwNew episodes every Friday.