EPISODE · Apr 5, 2026 · 1H 4M
Sponsorship in Bodybuilding: What It Really Costs, What It Really Gives You🎙️ Episode 10 | Season 2
from The Macro Lounge Podcast · host Chris Bold and Rachel Mead
The word "sponsorship" gets thrown around constantly in the bodybuilding and fitness world, but most athletes have no idea what it actually means, what it costs, or what it demands in return.In this episode, Chris and Rachel pull back the curtain on how sponsorship in the NZ and Australian fitness space really works, and why most people approach it completely wrong.They break down:The real numbers at entry, mid, and elite athlete levelsThe difference between a sponsor and an affiliate (and why it matters)What brands are actually looking for before they say yesWhy authenticity is non-negotiable, and how businesses spot fakers fastHow to approach a brand the right way without leading with "give me free stuff"Why sponsorship is not a salary, not a reward, and not permanentPlus, Brooke's Follies aka Sharns are back with some of the most chaotic prep brain stories yet, and Chris finally shares a sponsorship story from his early 20s involving gold sparkly shorts, baby oil, and a very well-known gay bar. You really need to hear it.🎧 Follow The Macro Lounge on Spotify so you never miss an episode.WORK WITH US👙 Accentuate Bikinis: https://www.instagram.com/accentuatebikinis/🏆 Accentuate Posing Academy for posing coaching https://www.instagram.com/accentuate_posing_academy/💪 Team Bold Physique for coaching: www.boldphysique.com 📧 [email protected]📸 Instagram: @macro_lounge_podcast▶️ YouTube: @TheMacroLoungePodcast
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Sponsorship in Bodybuilding: What It Really Costs, What It Really Gives You🎙️ Episode 10 | Season 2
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