EPISODE · Jan 29, 2023 · 24 MIN
Sports Business updates Ep34: Why the Women's Premier League is a game changer, BCCI's sponsorship hunt and my predictions and a case study on how global eSports businesses are localising in India
from Sports Business Updates · host Nilesh Deshmukh
In episode 34 of SBU, I talk about two big news and a case study from the Indian sports industry featuring updates on the Women's Indian Premier League franchise bid process and the future of BCCI’s sponsorship with my own prediction of the potential sponsorship sector that may invest in IP, sponsorships in 2023 and I will wrap up the episode with a case study of how global gaming and eSports ecosystem is focused on localisation in the Indian market and what lessons can other international sports rights holders and sports entities can learn from the global gaming and eSports investors in India.
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Sports Business updates Ep34: Why the Women's Premier League is a game changer, BCCI's sponsorship hunt and my predictions and a case study on how global eSports businesses are localising in India
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