The Future of Human Tech Integration in Sports | Insights & Trends | Sports CTO Talks

from Sports CTO Talks - Sports Tech Podcast · host SportsFirst - Sports Tech Company

The Future of Human - Tech Integration in Sport🎙️ Episode OverviewSam Robertson is the Director at the Institute for Sports Tech Standards, where he leads global initiatives to define standards, frameworks, and best practices for the rapidly evolving sports technology ecosystem.With deep expertise at the intersection of sports, technology, and governance, Sam works closely with sports federations, leagues, technology providers, startups, and governing bodies to ensure sports tech innovation is scalable, interoperable, secure, and ethically aligned.His work spans critical areas including athlete data management, performance technology, sports integrity, and the responsible adoption of emerging technologies such as AI and data-driven systems in sport.A strong advocate for cross-industry collaboration, Sam focuses on helping the global sports industry adopt technology that drives performance, trust, compliance, and long-term sustainability.This episode explores the role of standards in sports technology, why governance matters, and how the industry can innovate responsibly while preparing for the future of digital sport.Subscribe to our channel:🌐 Website - ⁠https://www.sportsfirst.net/⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠🔗 LinkedIn - ⁠https://www.linkedin.com/company/sportsfirst ⁠⁠⁠⁠⁠⁠⁠⁠📸 Instagram - ⁠https://www.instagram.com/sportsfirst_tech/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🎙 Facebook - ⁠⁠⁠⁠⁠https://www.facebook.com/people/SportsFirst/61564940323952/⁠💻 Github - ⁠https://github.com/mobilefirstinc#sportsfirst⁠🎧 Apple Podcast - ⁠https://podcasts.apple.com/in/podcast/sports-cto-talks-sports-tech-podcast/id1886640758 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🎵 Amazon Music - ⁠https://music.amazon.in/podcasts/2f60dc62-487a-4111-bcc0-f5d78dcf6d8b/sports-cto-talks---sports-tech-podcast⁠#SamRobertson #InstituteForSportsTechStandards #SportsTech #SportsTechnology #AthleteData #SportsGovernance #SportsInnovation #FutureOfSport #PerformanceTechnology #EthicalTechnology

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This episode is 40 minutes long.

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This episode was published on January 8, 2026.

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