Sports Media Roundtable: Can Victor Wembanyama follow LeBron James and Steph Curry as the NBA's top media draw?; how valuable are the NFL's international games?; the NHL's TV windows episode artwork

EPISODE · May 23, 2026 · 37 MIN

Sports Media Roundtable: Can Victor Wembanyama follow LeBron James and Steph Curry as the NBA's top media draw?; how valuable are the NFL's international games?; the NHL's TV windows

from Sports Media with Richard Deitsch

Episode 624 of the Sports Media Podcast features Jon Lewis, editor and founder of Sports Media Watch and Sports Business Journal media reporter Austin Karp. In this podcast, we discuss Victor Wembanyama as a longterm television draw; why Wembanyama looks like the league's most attractive media commodity heading forward; Spurs-Thunder Game 1 averaging a combined 9.16 million viewers on NBC across Nielsen and a streaming audience measured by Adobe Analytics, officially marking the largest audience on record for a Game 1 of the West Finals; Fox taking a studio show on the road for the World Cup; the NFL owners voting to drop the policy allowing them to protect their two most lucrative home games from being scheduled overseas; NASCAR no longer report Nielsen “Big Data + Panel” figures for its races, returning to the “panel-only” methodology; the NHL seeing its best conference semifinals on record, as ABC, ESPN, ESPN2, TBS, TNT and truTV averaged 1.9 million viewers for all second-round games, and more.You can subscribe to this podcast on Apple Podcasts, Spotify and more.

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Sports Media Roundtable: Can Victor Wembanyama follow LeBron James and Steph Curry as the NBA's top media draw?; how valuable are the NFL's international games?; the NHL's TV windows

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