EPISODE · Apr 1, 2025 · 11 MIN
Sports Outside the Stadium
from CES Tech Talk · host Consumer Technology Association
Kristen Banks, Senior Vice President of Marketing at the Las Vegas Raiders, joins James Kotecki in the CES C Space Studio to recap the success of Super Bowl LVIII in Las Vegas. She also discusses primetime marketing strategies, fan engagement beyond the field, and how technology is transforming fan data.
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Sports Outside the Stadium
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