EPISODE · Jan 3, 2025 · 37 MIN
Sports TV - Turning Challenges into Opportunities as sports broadcasting evolves
from The Broadcast Sport Podcast
This episode is a recording of the 'Turn Challenges into Opportunities as Sports Broadcasting Evolves' panel discussion at the Broadcast Sport Summit held at The Emirates, London, in November.Streaming, social media and the proliferation of mobile devices have turned sports broadcasting on its head.Sports producers and broadcasters now output across a huge range of platforms – linear TV; OTT services; a plethora of social media platforms including YouTube, TikTok, Twitter/X, LinkedIn, Snap, Facebook, Instagram and more; D2C platforms; in-stadia screens – and each requires bespoke content and delivery formats.It's daunting and ever evolving, but each new way to reach fans on the platforms they use the most is an opportunity to grow your audience and returns.These opportunities are discussed in detail during this session.Speakers:James Clement, SVP Tech and Operations, IMGDominique Cutts, Chief Content Officer, AuroraBen Gallop, head of digital and commissioning, BBC SportKahlen Macaulay, senior manager, international sports partnerships, SnapchatChair: Jake Bickerton, editorial director, Broadcast Sport Hosted on Acast. See acast.com/privacy for more information.
What this episode covers
This episode is a recording of the 'Turn Challenges into Opportunities as Sports Broadcasting Evolves' panel discussion at the Broadcast Sport Summit held at The Emirates, London, in November.Streaming, social media and the proliferation of mobile devices have turned sports broadcasting on its head.Sports producers and broadcasters now output across a huge range of platforms – linear TV; OTT services; a plethora of social media platforms including YouTube, TikTok, Twitter/X, LinkedIn, Snap, Facebook, Instagram and more; D2C platforms; in-stadia screens – and each requires bespoke content and delivery formats.It's daunting and ever evolving, but each new way to reach fans on the platforms they use the most is an opportunity to grow your audience and returns.These opportunities are discussed in detail during this session.Speakers:James Clement, SVP Tech and Operations, IMGDominique Cutts, Chief Content Officer, AuroraBen Gallop, head of digital and commissioning, BBC SportKahlen Macaulay, senior manager, international sports partnerships, SnapchatChair: Jake Bickerton, editorial director, Broadcast Sport Hosted on Acast. See acast.com/privacy for more information.
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Sports TV - Turning Challenges into Opportunities as sports broadcasting evolves
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