Spotify Wrapped: Why You Are the Product (feat. Taylor Swift & Foucault) episode artwork

EPISODE · Dec 5, 2025 · 16 MIN

Spotify Wrapped: Why You Are the Product (feat. Taylor Swift & Foucault)

from FUNK !T | Mindful Media & Communication · host Sascha Funk

I'm in the top 0.05% of Taylor Swift listeners."Congratulations. You are part of the Monoculture.Spotify Wrapped is not a celebration of your unique taste. It is a masterclass in Gamification and Surveillance Capitalism. In this episode, Professor Funk breaks down why we love sharing our own data, the sociology of "Audio Auras," and why the algorithm—not you—is choosing the music.The Syllabus:Pierre Bourdieu: Why posting your Wrapped is just a status signal.Shoshana Zuboff: Your emotions are just "Behavioral Surplus" for advertisers.The Monoculture: How the algorithm forces everyone to listen to the same 5 artists.Your personality is 100% loaded.

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Spotify Wrapped: Why You Are the Product (feat. Taylor Swift & Foucault)

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