Spotlight Series: Numerator VP of Retail Sales Sara Batchelder

In the latest edition of our Omni Talk Spotlight Series, Chris Walton and Anne Mezzenga interview Sara Batchelder, VP of Retail and QSR for Numerator. Chris, Anne, and Sara discuss Numerator's unique panel data across both online and offline shoppers and then delve into some of the insights Numerator is already seeing around things like Click-&-Collect, the online acceleration in grocery, and the early promotional spending trends across various Back-to-School categories. For example, did you know apparel promotional spend is down 60% vs. the year prior? We sure as heck didn't. *Sponsored Content*This podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy

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This episode is 31 minutes long.

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This episode was published on August 11, 2020.

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