Spotlight | The World of Tea episode artwork

EPISODE · Aug 9, 2024 · 10 MIN

Spotlight | The World of Tea

from Tea Biz · host Dan Bolton

The International Wine & Food Society chose tea for its annual beverage monograph this year and selected tea expert Will Battle to author the pocket-sized 102-page The World of Tea, published in May.“Why tea?” writes Andrea Warren for the IWFS International Secretariat, QUOTE: “Tea needs further exploration as it increasingly becomes part of the gastronomic scene, along with its diversity of styles and flavors, it is attracting the attention of new drinkers—including those keen to enjoy low-alcohol drinks and those that bring health benefits and well-being. The similarities between tea and wine are numerous, which may well also pique the interest of wine drinkers,” she writes.Will joins us today from his family farm in the Lincolnshire countryside to discuss the importance of tea education and the role of tea in promoting health. He also discusses the joy of authoring and paging through a printed monograph, one of a series that spans decades.BIO: Will Battle is a British tea expert who runs Fine Tea Merchants Ltd, an import and wholesale business. He has been tasting teas and creating blends for tea lovers for the past 25 years. He authored the World Tea Encyclopedia, published in 2017, with a second edition in 2020.Andrea Warren, speaking for the non-profit International Wine & Food Society founded in London in 1933, writes QUOTE: “It was felt Will was ideally suited to give an introduction to the world of tea.” The organization will make the monograph available to its 6,500 members in 130 branches in Europe, North America, Africa, Australia, and Asia. A digital version will be available for purchase from the society, visit www.iwfs.org or the Tea Biz blog for details.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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Spotlight | The World of Tea

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This episode was published on August 9, 2024.

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The International Wine & Food Society chose tea for its annual beverage monograph this year and selected tea expert Will Battle to author the pocket-sized 102-page The World of Tea, published in May.“Why tea?” writes Andrea Warren for the IWFS...

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