Spotting Fraudulent Ads and Counterfeits: Tips for Safer Online Shopping

If you’ve ever worried about scam websites or counterfeit products, you’re not alone. As someone running an online eyeglasses store, I’ve seen firsthand how challenging it can be to deal with fraudulent ads and misuse of product photos. In this episode, we’ll take a closer look at popular platforms like Google, Meta (Facebook, Instagram), Twitter, TikTok, Amazon, and peer-to-peer marketplaces like Mercari. Each platform handles scams and counterfeits a little differently—some better than others. I’ll share insights on their approaches, the challenges they face, and simple ways you can protect yourself while enjoying the convenience these platforms offer. It’s less about avoiding risks completely and more about understanding how to shop and advertise smartly. Let’s explore how to make the most of these tools while staying safe!