Stand up and be counted: Food For Mzansi’s bold birthday call

For its seventh birthday, Food For Mzansi isn’t celebrating with cake. It’s listening. The “Stand up and be counted” campaign invites farmers, farmworkers, and agripreneurs nationwide to share their stories, creating South Africa’s most inclusive agricultural survey yet. By combining storytelling with data, the platform aims to give a voice to the often-overlooked, reveal the sector’s real diversity, and turn participation into visibility, dignity, and influence.