EPISODE · Oct 24, 2016 · 27 MIN

Starbucks' Media Empire Strikes Back!

from Media Unplugged - Inside the Business of Media - Video / Digital / Audio / Advertising / Culture · host Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist

Starbucks' media empire strikes back! And...Brands beware: McDonald's YouTube fail. Plus, rants and raves about the bot that argues with Internet trolls so you don't have to, new research revealing that many of us lie about what we watch on TV, and a great Airbnb promotion where the grand prize is a night in Dracula's castle - in a coffin. Brand authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Episode metadata supplied by the publisher feed · Published Oct 24, 2016

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Starbucks' Media Empire Strikes Back!

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