Starbucks voit dans les NFT un nouveau moyen de fidélisation

Starbucks a annoncé au début du mois son ambition d’investir le web 3.0 avec une collection de NFT et la création d’un « tiers lieu ». L’entreprise est également à la recherche d’un nouveau directeur général capable de comprendre les nouvelles technologies qui entourent ce domaine.Lire l'article sur Siècle Digital. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

Episode metadata supplied by the publisher feed · Published May 15, 2022

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Starbucks voit dans les NFT un nouveau moyen de fidélisation

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