🎧 START pod: Kathryn Wu, Co-Founder, Openmart: “Openclaw for sales” episode artwork

EPISODE · May 13, 2026 · 21 MIN

🎧 START pod: Kathryn Wu, Co-Founder, Openmart: “Openclaw for sales”

from START · host Fondo

The “buy a list and blast emails” era is endingNot because outbound stopped workingBecause the data got smarter than the emailsKathryn Wu and her co-founder built Openmart as an SMB intelligence layer:Verified ownersDecision-maker contactsGoogle reviewsWebsite qualityLocation intelligence & moreNow they've launched "OpenClaw for Sales"A conversational outbound workspace built on top of that dataNo spreadsheet cleanupNo disconnected enrichment toolsNo giant table viewsJust ask the database what you needDoorDash uses Openmart for regional planningWhatnot uses it to identify high-quality sellersClay customers use the data directly inside outbound workflowsTry it out at openmart.com🎙️ Kathryn Wu, Co-Founder of Openmart on Fondo START pod‍01:13 Openmart’s SMB intelligence database and Openclaw for Sales02:16 The shift from giant lead lists to AI qualification and scoring03:43 Why SMB data differs from LinkedIn-centric sales platforms05:57 How modern GTM teams use multi-channel outbound workflows06:39 The highest-value qualification signals in SMB sales08:25 Openclaw for Sales and conversational outbound workflows09:02 How DoorDash uses Openmart for regional planning11:28 Deduplication and the hidden pain of outbound infrastructure12:16 “The future is qualification and scoring”14:08 Why proprietary data is the moat behind AI outboundLearn more at openmart.com

Episode metadata supplied by the publisher feed · Published May 13, 2026

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🎧 START pod: Kathryn Wu, Co-Founder, Openmart: “Openclaw for sales”

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