Start the Week: SCA hunts for next CEO; Musk seizes Twitter; WPP's new commerce move  episode artwork

EPISODE · Apr 26, 2022 · 28 MIN

Start the Week: SCA hunts for next CEO; Musk seizes Twitter; WPP's new commerce move

from Unmade: media and marketing analysis · host Tim Burrowes and Damian Francis

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing.Today’s topics:* SCA calls in headhunters for Grant Blackley’s successor* Twitter board agrees to sell to Elon Musk* CarExpert takes the war to its rivals* Netflix had a bad week; CNN+ had a worse one* WPP’s giant e-commerce playToday’s episode features Unmade’s Tim Burrowes in the UK and and Damian Francis in Australia. As always, we’d love to hear what you think at [email protected] reading:* SMH: Korn Ferry hired in Southern Cross succession planning effort* BBC News: Elon Musk strikes deal to buy Twitter for $44bn* AFR: CarExpert raising $10m to buy Price My Car; IPO next* Unmade: The Netflix U-Turn* Sunday Times of London: WPP’s plan to run brands’ online storesAudio production on Media Unmade was courtesy of Abe’s Audio, the people to talk to about voiceovers and sound design for corporate videos, digital content, commercials and podcasts.Message us: [email protected] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit unmade.substack.com

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Start the Week: SCA hunts for next CEO; Musk seizes Twitter; WPP's new commerce move

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