Start Tracking What Actually Converts: The Days of Chasing Leads are Over

from For the Road Forward - Autotrader and Kelley Blue Book B2B · host Cox Automotive

Nathan Jordan, Client Success Manager for Major Accounts at Autotrader, joins host Jade Terreberry to break down how top-performing dealers are ditching outdated lead metrics and embracing multi-touch attribution.

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This episode is 16 minutes long.

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This episode was published on August 5, 2025.

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