Start-Up from the Ground-Up

This week's guest is Lori McColl, the CEO and Founder of Whim-Detroit, a technology startup and digital transformation group that focuses on implementing agile solutions. She is passionate about sharing her experience in the tech industry and growing a new business. Lori has been a guest speaker at several events, including the future of retail and social movements at the Women's Convention, Social Media Week, Planet M IoT Connect, and Detroit Start-up Week. Lori has taken a customer-focused approach to growing her business. This focus on client needs has allowed her to build trust, which gives her the ability to innovate and develop projects quickly. This approach has been central to the culture of Whim-Detroit and has allowed them to grow into the successful business they are today. Thank you for listening; we hope Lori's story helps inspire others to grow their tech career. To learn more about Lori and Whim-Detroit, visit their site here: https://www.whim-detroit.com/