Start Your Engines! The Money in Nascar's Biggest Race

Nascar President Steve Phelps joins Scott Soshnick, Michael Barr and Eben Novy-Williams to discuss a host of issues related to the business of sports, including the money surrounding U.S. auto-racing’s biggest race, the Daytona 500. Phelps also talks about the sale of a limited stake in the racing circuit, and the challenges posed by a changing media landscape that threatens Nascar’s long-time dominance on television. Also discussed is how Nascar can better promote its top drivers, helping names like Joey Logano, Kevin Harvick and Martin Truex Jr. gain traction outside racing circles.Hosts: Scott Soshnick, Michael Barr and Eben Novy-WilliamsProducer: Madena ParwanaSee omnystudio.com/listener for privacy information.