😳 Start Your Own Business? Side Hustle? Launch Your Digital Course? Best Selling Author! #1 Ranked Podcast Host  w/Teresa Heath-Wareing | Ep. 361 episode artwork

EPISODE · Jun 20, 2025 · 21 MIN

😳 Start Your Own Business? Side Hustle? Launch Your Digital Course? Best Selling Author! #1 Ranked Podcast Host w/Teresa Heath-Wareing | Ep. 361

from Do This, NOT That: Marketing Tips with Jay Schwedelson

If you think launching an online course is just about slapping together a few videos, think again. Jay Schwedelson sits down with the amazing Teresa Heath-Wareing to get real about what it actually takes to turn your expertise (or even just your favorite hobby) into a thriving digital business. Teresa opens up about why most people are focused on the wrong things, the actual numbers behind launching, and how she went from corporate marketing to running one of the world’s top business podcasts—plus, why she’s obsessed with Instagram and why email is still the ultimate secret weapon. If you’ve ever wondered, “Could I actually do this?” Teresa’s story and advice will give you a reality check in the best possible way.Follow Teresa on Instagram @teresa_heathwareing, listen to her “Your Dream Business” podcast on Apple Podcasts, and find resources on teresaheathwareing.com.Best Moments:(01:28) The “early midlife crisis” that kickstarted Teresa’s business journey(03:16) Losing her job and hustling to survive with no savings and a young daughter(06:00) Creating her first course—then being too terrified to sell it for a year(08:45) The cold truth about launching with no audience(10:45) Why building an email list matters more than anything else(14:00) How Teresa landed Pat Flynn and Amy Porterfield as her first podcast guests(17:30) The real math on launches: why you need more people than you think(19:24) Where to follow Teresa and why Instagram is her favoritePartner with Jay: https://www.jayschwedelson.com/contactㅤCheck out Jay Schwedelson's new book: Stupider People Have Done It All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!

Episode metadata supplied by the publisher feed · Published Jun 20, 2025

Embed this episode

Ready to play

😳 Start Your Own Business? Side Hustle? Launch Your Digital Course? Best Selling Author! #1 Ranked Podcast Host w/Teresa Heath-Wareing | Ep. 361

0:00 21:04

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Do This, NOT That: Marketing Tips with Jay Schwedelson?

This episode is 21 minutes long.

When was this Do This, NOT That: Marketing Tips with Jay Schwedelson episode published?

This episode was published on June 20, 2025.

Is there a transcript available for this episode?

Yes, a full transcript is available for this episode. You can read the complete transcript on the episode page.

Can I download this Do This, NOT That: Marketing Tips with Jay Schwedelson episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!