Startup Funding Espresso – The Fallacy of Stealth Mode

The Fallacy of Stealth Mode Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Startups often choose to stay in stealth mode in the early days to protect their idea. In most cases, stealth mode doesn't help the startup and can actually hurt it. Here's the downside of going into stealth mode: It's difficult for others to help the startup because they don't know what is going on. It's harder to hire for the startup because it's a secret. You can't tell customers about it because you may reveal too much. It's difficult to talk to investors because the startup wants everyone to sign an NDA. Startups that commit fraud are often in stealth mode to hide their activities. Instead of going into stealth mode, be open about what you are doing. Refrain from explaining to everyone how you are doing it. This gives exposure to the startup for investors and customers. Consider keeping certain functions as a trade secret. Investors will appreciate the fact that you have intellectual property in the form of a trade secret. They will be less impressed by your stealth mode. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact [email protected] Please follow, share, and leave a review. Music courtesy of Bensound.