Startup Success and Failure - Drs. Todd & Kim Saxton

Drs. Todd & Kim Saxton are award-winning professors at Indiana University’s Kelley School of Business, as well as co-authors of The Titanic Effect, The book is a practical guide to help startup founders, as well as their investors and supporters, successfully navigate the icebergs that so often sink startups in the ideation and early stages of development. They’ll tap into decades of academic and professional experience in business strategy, entrepreneurship, marketing, market research, and venture-funded startups to help you navigate the “debtbergs” that so often sink early-stage startups. In this episode, Drs. Todd & Kim Saxton and Mark talk about the PEP framework for startup success, hidden debtbergs, and the first thing startups should do. Their website   If you'd like to support the show, you can click here to give a one-time gift in any amount or go to paypal.me/markstruczewski.   Get my top 5 productivity tips for free! or go to MarkStruczewski.com/top5!   Join The Mark Struczewski Insider Community or go to MarkStruczewski.com/community!   Become a Mark Struczewski Insider or go to MarkStruczewski.com/insider for productivity tips!   Take the productivity quiz and see how productive you really are. or go to MarkStruczewski.com/quiz   ABOUT Mark ‘Ski’ Struczewski (“Mister Productivity”) works with executives to help them gain control of their time by taming distractions so they can experience less overwhelm, feel a sense of freedom, and enjoy their lives.   In addition to being a productivity coach, Mark is a speaker, host of The Mark Struczewski Podcast, and an author. His strategies have guided CEOs/Executive Directors, business owners, business corporate specialists, and entrepreneurs to get back control of their time. You can find out more about how to connect with Mark and his mission to create confident leaders at misterproductivity.com.   If you’re looking to take your productivity to the next level or if you are interested in bringing me in to speak at your event, visit MarkStruczewski.com.   Follow me: LinkedIn Instagram   If you love the show, share it with a friend on Apple Podcasts.