State of AI mit Pip Klöckner - OMR Education

What this episode covers

Wie sind die aktuellen Entwicklungen rund um AI einzuordnen und was bedeuten sie für Marketeers? Seit ChatGPT in der breiten Masse angekommen ist, haben die Entwicklungen rasant an Fahrt gewonnen. Umso wichtiger, diese nachhaltig zu verstehen und Strategien entsprechend anpassen zu können. Philipp „Pip“ Klöckner ist Investor und Advisor und vielen von euch sicher durch seinen Podcast „Doppelgänger Tech Talk“ bekannt. Seine These: Der Peak AI ist schon vorbei. Das bedeutet aber bei weitem nicht, dass wir mit dem Thema abschließen können. In den kommenden Jahren stehen Brands einige Herausforderungen bevor, die akut angegangen werden sollten. Im Gespräch mit OMR Report Chefredakteur Rolf Hermann geht Pip die großen Themen durch, erklärt und gibt jede Menge Orientierung. Welche Rolle spielt die Hardware bei der Entwicklung von AI? Was können Brands einer kommenden Contentinflation entgegensetzen, um nicht an Relevanz zu verlieren? Wo stehen die großen Tech-Konzerne aktuell beim Thema AI und mit welchen relevanten Entwicklungen ist zu rechnen? Wie können Mitarbeitende befähigt werden, sich dem Thema AI zu öffnen? Welche Möglichkeiten gibt es für Webmaster, ihren Traffic diversifizieren? Pip hat nicht nur wertvolle Tipps im Gepäck, sondern gibt dir einen fundierten Einblick in seine Insights zu den bisherigen und bevorstehenden Entwicklungen. Jetzt reinhören und lernen! Pips Keynote zum Thema AI @ OMR24: www.youtube.com/watch?v=-srCUoQnB2o Rolf bei LinkedIn: www.linkedin.com/in/rolf-hermann/ Pip bei LinkedIn: https://www.linkedin.com/in/kloeckner/ Martin bei LinkedIn: www.linkedin.com/in/martin-grahl-claneo/ OMR Education bei LinkedIn: www.linkedin.com/showcase/omr-education-/ OMR Education bei Instagram: www.instagram.com/omr.education/ Mit dem Code “Warenkorb” bekommt ihr 10% Rabatt auf Reports, Deep Dives und Academys. OMR Reports: education.omr.com/pages/report OMR Deep Dive: education.omr.com/collections/omr-deep-dive OMR Academy: education.omr.com/collections/omr-academy Alle Infos zu ausgewählten Werbepartnern findest du hier: linktr.ee/omreducationpodcast

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How long is this episode of OMR Education?

This episode is 45 minutes long.

When was this OMR Education episode published?

This episode was published on June 10, 2024.

What is this episode about?

Wie sind die aktuellen Entwicklungen rund um AI einzuordnen und was bedeuten sie für Marketeers? Seit ChatGPT in der breiten Masse angekommen ist, haben die Entwicklungen rasant an Fahrt gewonnen. Umso wichtiger, diese nachhaltig zu verstehen und...

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