EPISODE · Dec 2, 2024 · 16 MIN
Staying Focused On One Marketing Tactic at a Time - #108
from The Sterling Family Law Show · host Jeff Sterling Hughes
Send us Fan MailThere are limitless marketing tactics available to a family law firm. It can be overwhelming. One of Sterling Lawyers' most successful marketing strategies has been to focus on one tactic at a time.In this show, I articulate why to focus on one tactic:1 - Allows enough time to yield results2 - Avoids switching costs3 - Enables achieving mastery4 - Builds momentumAnd how to do this:1 - Identify your best tactic2 - Get clear on your target audience3 - Refine your message through testing4 - Be data-driven Do these things and win!----------------------Ready to find the accountability partner you need to build your dream family law firm the same way we grew Sterling Lawyers? Follow these steps: 1. SUBSCRIBE TO JEFF'S NEWSLETTER: https://jsterlinghughes.com/ 2. BOOK A FREE 30-MINUTE AUDIT WITH US: https://rocketclicks.com/schedule-a-family-law-quick-audit/ 3. CONNECT WITH US: LinkedIn: Jeff Hughes, Tyler Dolph, & Anthony Karls, Facebook: Jeff Hughes, Tyler Dolph, & Anthony Karls, Instagram: Jeff Hughes, Tyler Dolph, & Anthony Karls4. TELL US WHAT YOU WANT: Tell us in the comments if you liked this episode and what other kinds of episodes you would like to see.
What this episode covers
Send us Fan Mail There are limitless marketing tactics available to a family law firm. It can be overwhelming. One of Sterling Lawyers' most successful marketing strategies has been to focus on one tactic at a time. In this show, I articulate why to focus on one tactic: 1 - Allows enough time to yield results 2 - Avoids switching costs 3 - Enables achieving mastery 4 - Builds momentum And how to do this: 1 - Identify your best tactic 2 - Get clear on your target audience 3 - Re...
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Staying Focused On One Marketing Tactic at a Time - #108
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