Staying Relevant and Fueling Growth, with Rita’s CDO Lawrence Brown

from QSR Uncut · host QSR magazine

Rita’s Italian Ice & Frozen Custard Chief Development Officer Lawrence Brown joins QSR Uncut this week to discuss how the 40-year-old Philly-based frozen treat brand is blending its nostalgic roots with a forward-looking growth strategy to stay ahead. We’ll get into the fast casual’s asset strategy, where it’s looking to develop, and how it’s finding the right partners to fuel development for a nearly 600-unit chain with 35-plus stores projected for this year.

Episode metadata supplied by the publisher feed · Published Dec 26, 2025

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Staying Relevant and Fueling Growth, with Rita’s CDO Lawrence Brown

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