EPISODE · Jul 27, 2025 · 26 MIN
Staying Relevant for 17+ Years in the Online Health Coaching Space With Tina Haupert
from Profits Through Podcasting: Podcast Marketing for Health & Wellness Lead Generation · host East Coast Studio | Podcast Marketing & Production
How has this podcast become a treasure trove of wellness solutions for high-achieving moms who become clients? Tina Haupert started her blogging journey in 2008, sharing snippets of her life, including meals, workouts, and wedding planning. However, by 2019, facing burnout and a diagnosis of ulcerative colitis, she pivoted towards health coaching, focusing on personalized health solutions. In this conversation, she’s sharing her strategies for maintaining relevance in the dynamic online wellness world, which include leveraging Instagram in some not-so-common ways. She discusses the evolution of her podcast Fit + Fueled Life, and how it has allowed her to create genuine audience connections, maximizing her business growth. Today’s episode includes: How Tina's business, Carrots 'N' Cake, has remained relevant in the evolving online wellness space. Why collaboration with a business coach was crucial for strategizing and scaling her business. Why engaging content and interactive tools have been vital for her audience connection and marketing strategies. Why using metrics to identify successful content helps maintain audience interest. How Tina uses automated tools to build genuine connections. How experimenting with new ideas and learning from failures will grow your business. Are you pouring your heart into your podcast but still not seeing the growth you deserve? Download our free guide to unlock your podcast’s full potential and expand your impact: https://eastcoaststudio.com/5mistakes Carrots 'N' Cake: https://carrotsncake.com Fit + Fueled Life on Apple: https://podcasts.apple.com/us/podcast/fit-fueled-life-podcast/id1539296304 Fit + Fueled Life on Spotify: https://open.spotify.com/show/4vH6f0tBLncoS7i5SKb3uF Tina Haupert on Instagram: https://www.instagram.com/carrotsncake Our LinkedIn: https://www.linkedin.com/company/eastcoaststudio/ Our Instagram: https://www.instagram.com/ecpodcaststudio/
What this episode covers
How has this podcast become a treasure trove of wellness solutions for high-achieving moms who become clients? Tina Haupert started her blogging journey in 2008, sharing snippets of her life, including meals, workouts, and wedding planning. However, by 2019, facing burnout and a diagnosis of ulcerative colitis, she pivoted towards health coaching, focusing on personalized health solutions. In this conversation, she’s sharing her strategies for maintaining relevance in the dynamic online wellness world, which include leveraging Instagram in some not-so-common ways. She discusses the evolution of her podcast Fit + Fueled Life, and how it has allowed her to create genuine audience connections, maximizing her business growth. Today’s episode includes: How Tina's business, Carrots 'N' Cake, has remained relevant in the evolving online wellness space. Why collaboration with a business coach was crucial for strategizing and scaling her business. Why engaging content and interactive tools have been vital for her audience connection and marketing strategies. Why using metrics to identify successful content helps maintain audience interest. How Tina uses automated tools to build genuine connections. How experimenting with new ideas and learning from failures will grow your business. Are you pouring your heart into your podcast but still not seeing the growth you deserve? Download our free guide to unlock your podcast’s full potential and expand your impact: https://eastcoaststudio.com/5mistakes Carrots 'N' Cake: https://carrotsncake.com Fit + Fueled Life on Apple: https://podcasts.apple.com/us/podcast/fit-fueled-life-podcast/id1539296304 Fit + Fueled Life on Spotify: https://open.spotify.com/show/4vH6f0tBLncoS7i5SKb3uF Tina Haupert on Instagram: https://www.instagram.com/carrotsncake Our LinkedIn: https://www.linkedin.com/company/eastcoaststudio/ Our Instagram: https://www.instagram.com/ecpodcaststudio/
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Staying Relevant for 17+ Years in the Online Health Coaching Space With Tina Haupert
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