Stefi Cohen: What It Takes to Build a Fitness Empire

Stefi Cohen is one of the owners of Hybrid Performance Method. She holds a Doctorate in Physical Therapy, a CSCS, and has broken a total of 11 all-time powerlifting world records throughout her career. Additionally, Stefi is currently ranked #2 in the world for holding the all-time highest Wilks score with a remarkable 698.11, and continues to push the boundaries of what's physically possible for the human body. In today’s episode, Jake Boly sits down with Stefi to chat on her upbringing in the sport of powerlifting and her mindset — but more importantly, how she has helped Hybrid Performance Method scale, along with tips for other business owners to do so. It can be scary to scale a business at times, however, Stefi explains if you equip yourself with the right tools and mindset, then it's manageable if it's a goal you possess.If you’re trying to grow your business — whether it be in the fitness industry or not — then we hope you love this chat!