Stephanie Lashley on Messaging, Leadership, and the Rise of RCS | Whiskey and Wireless EP:12

In Episode 12 of Whiskey and Wireless, Ron Willett sits down with Stephanie Lashley, VP of Messaging Strategic Alliances & Infrastructure at Bandwidth -  widely known in the industry as the Queen of Messaging.Stephanie shares her journey from growing up in Kansas City to building her career at Sprint and Bandwidth, her perspective on the evolution of A2P messaging and 10DLC, and why she believes RCS is finally here to stay.They also discuss:• The explosive growth of political and retail messaging post-2020• The role of marketing in solving objections before they arise• How Bandwidth scaled messaging from a “fledgling product” to a major revenue driver• Leadership lessons, customer-centric strategy, and what’s next in messaging• The growing momentum of women in telecom, including the Women in Messaging Dinner at MWCPlus: how travel, Taylor Swift, and sardines all tie in.Subscribe for more candid conversations with the people shaping the wireless ecosystem.#WhiskeyAndWireless #StephanieLashley #Bandwidth #MessagingLeadership #RCS #10DLC #A2P #TelecomPodcast #WomenInTelecom #CarrierTech #WirelessMessaging #MEF #BusinessMessaging