Steps to Master Digital Transformation

Professor Michael Lenox discusses his book "Strategy in the Digital Age" and approaches to master digital transformation. Mike is  is Professor of Business Administration and Chief Strategy Officer at the University of Virginia's Darden School of Business. He has served on the faculty at Duke and NYU and as a visiting professor at Harvard, Stanford, and Oxford.  He holds a PhD from MIT in and has been recognized as a top strategy professor under 40 by the Strategic Management Society. Host, Kevin Craine Do you want to be a guest?