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Steven Bartlett Chose Creative Control Over $100M episode artwork

Apr 25, 2025 50 min

Steven Bartlett Chose Creative Control Over $100M

from Buzzcast Hosted by Buzzsprout

What would you do if someone offered you $100 million for your podcast? In this episode, we dive into Steven Bartlett’s recent disclosure that he turned down not one, but two massive podcasting deals — including a $100M offer. Why? Because they came with strings attached: platform exclusivity, ad overload, and a loss of creative control. We discuss why prioritizing your listeners, values, and long-term vision might be worth more than the biggest paycheck. Plus, we hear the drawbacks of video podcasting through perspectives of reluctant celebrity podcasters. Mentioned in this episode: The Only Men Allowed to Podcast Are Tween Boys The Diary of a CEO Turned Down $100M Podcast Deal Smartless: Maria Shriver Office Ladies: Webisodes: The Podcast & The Office Ladies Podcast Pilot The Compassion of Sound Sound-off question: What is the strangest podcast growth tip that actually works? Contact Buzzcast Send us Fan Mail Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods Thanks for listening and Keep Podcasting!

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What would you do if someone offered you $100 million for your podcast? In this episode, we dive into Steven Bartlett’s recent disclosure that he turned down not one, but two massive podcasting deals — including a $100M offer. Why? Because they came with strings attached: platform exclusivity, ad overload, and a loss of creative control. We discuss why prioritizing your listeners, values, and long-term vision might be worth more than the biggest paycheck. Plus, we hear the drawbacks of video...

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Steven Bartlett Chose Creative Control Over $100M

0:00 50:09

Chapters

  1. 0:00 Podcast Evangelism
  2. 5:15 Bartlett's $100 Million Deal Rejection
  3. 14:42 The Loophole
  4. 21:12 The Compassion of Sound
  5. 26:38 Sound-Off!
  6. 43:09 Post Show: New Buzzsprout Transcripts

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This episode is 50 minutes long.

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This episode was published on April 25, 2025.

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