EPISODE · Apr 25, 2025 · 50 MIN
Steven Bartlett Chose Creative Control Over $100M
from Buzzcast · host Buzzsprout
Send us Fan MailWhat would you do if someone offered you $100 million for your podcast?In this episode, we dive into Steven Bartlett’s recent disclosure that he turned down not one, but two massive podcasting deals — including a $100M offer. Why? Because they came with strings attached: platform exclusivity, ad overload, and a loss of creative control.We discuss why prioritizing your listeners, values, and long-term vision might be worth more than the biggest paycheck. Plus, we hear the drawbacks of video podcasting through perspectives of reluctant celebrity podcasters.Mentioned in this episode:The Only Men Allowed to Podcast Are Tween BoysThe Diary of a CEO Turned Down $100M Podcast DealSmartless: Maria ShriverOffice Ladies: Webisodes: The Podcast & The Office Ladies Podcast PilotThe Compassion of Sound Sound-off question: What is the strangest podcast growth tip that actually works?Contact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!
What this episode covers
Send us Fan Mail What would you do if someone offered you $100 million for your podcast? In this episode, we dive into Steven Bartlett’s recent disclosure that he turned down not one, but two massive podcasting deals — including a $100M offer. Why? Because they came with strings attached: platform exclusivity, ad overload, and a loss of creative control. We discuss why prioritizing your listeners, values, and long-term vision might be worth more than the biggest paycheck. Plus, we hear the dr...
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Steven Bartlett Chose Creative Control Over $100M
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