EPISODE · Jul 8, 2026 · 21 MIN
Steven Howell: The Real Estate Data Strategy That Finds Better Deals Faster
from Team Lead Talks · host Andrew Becker
Many real estate investors spend thousands of dollars on marketing without realizing the biggest problem isn't their budget—it's their data.In this episode, Andrew Becker sits down with Steven Howell, Head of Partnerships at DealMachine, to discuss list stacking, niche lead generation, probate investing, and how better data helps investors close more deals while reducing wasted marketing efforts.In this episode:* Why list stacking helps investors identify higher-quality opportunities* How niche lead sources like probate can outperform broad marketing campaigns* The connection between better data, stronger conversion rates, and lower acquisition costs* Why refining your lead lists can improve team morale and reduce burnoutAbout Our Guest:Steven Howell is the Head of New Partnerships at DealMachine and a 15-year real estate investing veteran with extensive experience in wholesaling, acquisitions, and direct-to-seller marketing. After spending more than a decade building expertise through cold calling, direct mail, lead generation, and off-market deal analysis, Steven now helps real estate investors leverage technology to streamline their businesses and uncover more opportunities. His unique combination of hands-on investing experience and deep industry knowledge makes him a trusted voice in today's real estate landscape.At DealMachine, Steven works with investors across the country to bridge the gap between proven acquisition strategies and modern technology. His expertise in off-market lead generation, wholesaling, and real estate investment systems provides valuable insights for investors looking to scale efficiently while staying focused on the fundamentals that consistently produce results.
What this episode covers
Many real estate investors spend thousands of dollars on marketing without realizing the biggest problem isn't their budget—it's their data.In this episode, Andrew Becker sits down with Steven Howell, Head of Partnerships at DealMachine, to discuss list stacking, niche lead generation, probate investing, and how better data helps investors close more deals while reducing wasted marketing efforts.In this episode:* Why list stacking helps investors identify higher-quality opportunities* How niche lead sources like probate can outperform broad marketing campaigns* The connection between better data, stronger conversion rates, and lower acquisition costs* Why refining your lead lists can improve team morale and reduce burnoutAbout Our Guest:Steven Howell is the Head of New Partnerships at DealMachine and a 15-year real estate investing veteran with extensive experience in wholesaling, acquisitions, and direct-to-seller marketing. After spending more than a decade building expertise through cold calling, direct mail, lead generation, and off-market deal analysis, Steven now helps real estate investors leverage technology to streamline their businesses and uncover more opportunities. His unique combination of hands-on investing experience and deep industry knowledge makes him a trusted voice in today's real estate landscape.At DealMachine, Steven works with investors across the country to bridge the gap between proven acquisition strategies and modern technology. His expertise in off-market lead generation, wholesaling, and real estate investment systems provides valuable insights for investors looking to scale efficiently while staying focused on the fundamentals that consistently produce results.
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Steven Howell: The Real Estate Data Strategy That Finds Better Deals Faster
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