Steven Levy: Why Alphabet is more conventional than Google ever was

Steven Levy has updated his book 'In the Plex' and now takes a look at how Google has changed over the last decade. In the middle of the decade, Larry Page decided to call the company Alphabet. Alpha meant Google and Bet means the new bets or the moonshine projects it will undertake. Levy believes this structure has made it tougher for these bets like the fibre optics business to succeed on their own and a lot of them have eventually failed. He says Google has become something the founders never wanted to be—Conventional