Still Chasing Volume with your SEO Strategy? Here’s What You Should Do Instead

Search marketing isn’t dead, but it is unrecognizable from just a few years ago. Thanks to AI, long-tail queries, and shifting user behavior, the old rules no longer apply. If you’re still chasing high-volume keywords or flooding the web with generic posts, it’s time for a strategy check. We asked Lacey Reichwald from Aha Media Group to share what healthcare marketers need to know now about SEO.