Stop Asking AI Questions. Start Giving It Jobs episode artwork

EPISODE · May 31, 2026 · 53 MIN

Stop Asking AI Questions. Start Giving It Jobs

from Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers

What if the biggest mistake creators are making with AI isn’t using the wrong tool… it’s using the right tool the wrong way?----------------------In this episode, Mike Allton, host of The AI Hat Podcast and one of the leading voices in practical AI for business, explains why most creators and solopreneurs are leaving the majority of AI’s value on the table. Instead of treating AI like a smarter search engine, Mike argues that we should be building specialized assistants that handle repeatable work, save time, and act more like members of our team. Mike shares the mindset shift that changed his own business, from asking AI questions to creating an AI Chief of Staff that understands his goals, workload, and priorities. We unpack the friction audit process he teaches organizations, how to identify the tasks that create the most administrative drag, and why every creator should start thinking about AI as a team of digital workers rather than a chatbot. If you’ve been wondering how to move beyond prompts and start building real systems, this episode is packed with practical examples and actionable ideas. Key TakeawaysStop using AI as a search engine and start using it as a specialized assistantRun a friction audit to identify repetitive tasks that waste time each weekBuild AI workers around specific jobs instead of one giant all-purpose chatCreate an AI Chief of Staff that understands your goals, priorities, and bandwidthUse AI to handle podcast preparation, research, meeting prep, and reportingAsk AI to interview you when building a custom assistant or agentStore instructions and knowledge separately so your AI assistants can evolve over timeUse projects, notebooks, and knowledge bases to reduce hallucinations and improve accuracyChoose one AI platform and learn it deeply instead of jumping between toolsPay for your AI tools if you’re using them for business and want access to advanced featuresSave time on administrative work so you can spend more time on creative and strategic workThink of AI as your first hire, not just another piece of softwareResourcesMike Allton: Website | Podcast | LinkedIn | AgorapulseCheck out Mike's Friction Audit TemplateZac Brown: Website | Instagram | Podcast (Now on YouTube!) Mike and I are both speaking at Digital Wichita on June 18-19! (Come say Hi!)----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15CreatorNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

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Stop Asking AI Questions. Start Giving It Jobs

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This episode is 53 minutes long.

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This episode was published on May 31, 2026.

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What if the biggest mistake creators are making with AI isn’t using the wrong tool… it’s using the right tool the wrong way?----------------------In this episode, Mike Allton, host of The AI Hat Podcast and one of the leading voices in practical AI...

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