Stop Chasing Investors — Make Them Chase You

What if the difference between getting funded and getting ignored comes down to how you negotiate? In this masterclass edition of Negotiate Anything, two seasoned investors reveal what it really takes to attract capital—and close the deal. Angel investor Cindy Englefield shares how she’s backing high-growth female founders while teaching entrepreneurs how to de-risk their pitch, build trust, and avoid taking “bad money.” Then Chris Hutchins, founder and investor, breaks down the psychology of hot deals—how to create urgency, leverage timing, and negotiate strategically without looking desperate. You’ll learn how to tell a compelling story, engineer momentum, focus on the terms that matter, and position yourself as the opportunity investors don’t want to miss. If you want to raise money—or simply negotiate with more confidence and leverage—this episode is your playbook.