Stop Ignoring your Finances - Here's why its costing you with Danielle Hendon [Rebroadcast]

Are you avoiding the numbers in your interior design business? In this rebroadcast episode, I revisit my conversation with Danielle Hendon of Four Corners CFO about profit, cash flow, financial planning, and why your bank account balance is not the full story. If you've ever wondered why you're making more money but still feeling stressed, or why your business feels busy but not necessarily profitable, this episode will help you start looking at your numbers differently. Danielle explains why revenue and profit are not the same thing, why designers need to understand their project profitability, and how your finances can become a tool for better decision-making instead of something you avoid. We also talk about bookkeeping, tracking time, understanding expenses, preparing for feast-or-famine cash flow, and using your numbers to build a stronger, more sustainable business. This is the final rebroadcast before the podcast takes a short summer break. New episodes will be back soon. Episode Highlights: Why designers tend to avoid their numbers Why your bank account balance is not enough information The difference between revenue, profit, and cash flow How to think about revenue-generating costs versus operating expenses Why tracking your time matters for pricing How to review your year and plan ahead with more confidence Why understanding your numbers helps you lead like a CEO   Episode Resources: Learn more about Pricing with Confidence: For the designer who's done guessing, undercharging, or dreading "the money talk" and wants to start pricing profitably in just a few hours.