EPISODE · May 20, 2026 · 8 MIN
Stop Pitching Yourself in Interviews — Do This Instead
from Nordh Executive Search · host Jan Nordh
"What makes you different from other candidates?"This question comes up in almost every serious job interview — and most candidates answer it wrong. Not because they're unprepared. Because they do exactly what they've always been taught: deliver a pitch.In this episode, Jan Nordh — founder of Nordh Executive Search and executive headhunter with 19 years of experience in cybersecurity, enterprise software, and AI infrastructure — explains why the polished elevator pitch backfires in interviews, and what successful candidates do instead.You'll learn:– The three most common mistakes candidates make when answering this question, and why experienced sales professionals are especially prone to mistake number three– Why pitching in an interview creates the same reaction as an aggressive software demo — and how top candidates avoid it– A concrete technique to take control of the conversation without coming across as arrogant– How consultative selling — something you already use every day — becomes the most powerful interview methodFor IT sales professionals, enterprise account executives, sales leaders, and anyone in cybersecurity, enterprise software, or AI infrastructure who is looking for their next role or wants to position themselves strategically.
What this episode covers
"What makes you different from other candidates?" This question comes up in almost every serious job interview — and most candidates answer it wrong. Not because they're unprepared. Because they do exactly what they've always been taught: deliver a pitch. In this episode, Jan Nordh — founder of Nordh Executive Search and executive headhunter with 19 years of experience in cybersecurity, enterprise software, and AI infrastructure — explains why the polished elevator pitch backfires in intervie...
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Stop Pitching Yourself in Interviews — Do This Instead
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