Stop Wasting Ad Money | Marketing with Elliot Founder Elliot Tousley, CBP Ep. 5

Elliot Tousley, owner of Marketing with Elliot and co-founder of two digital advertising agencies, joins The Charlotte Business Podcast to make sense of digital marketing in 2026. Elliot breaks down what Charlotte business owners consistently get wrong with their Facebook and Google Ads, and how to tell a real marketing professional from someone who's just going to burn through your budget.We also cover why a bottoms-up funnel can be the smarter move for a small business, and where the real marketing opportunities are for Charlotte-area businesses right now. If you're spending money on ads without a clear return, this episode is for you.In Elliot's words: "I help business owners fix broken marketing. You focus on running the business. I'll own the marketing — strategy, execution, and performance, all aligned, all accountable, all working toward growth."Watch the full video episode: https://youtu.be/Mxb3fkMo2iYRead the episode recap: https://thecharlottebusinesspodcast.com/elliot-tousleyThe Charlotte Business Podcast is hosted by George-Alain Boti, founder of 1800TaxSupport, and features real conversations with the founders, leaders, and entrepreneurs shaping Charlotte's business landscape.