Stop Winging It: Ep 6--How do you combine building a Marketing firm, being a relentless Opportunist and life lessons from Pete Dye?

In this episode, Chris Wirthwein, former CEO of 5MetaCom, author and friend to Pete and Alice Dye talks about the challenges of building a successful marketing firm over 4 decades.  From failure to Hero Ball to actually running a successful marketing business, Chris walks us through some of his challenges, personally and professionally.  Along the way we hear how important his mentors were, his curious and opportunistic nature and even a personal story around the book he wrote with Pete and Alice Dye, the first family of golf and Patron Saints to Crooked Stick GC.  Chris is a wonderful storyteller, so settle in with us as we laugh and learn from someone who's been through the ups and downs of building a business.