Stop Writing Blogs No One Reads—Do This Instead (Ch 10. Build Your Audience)

Send us Fan MailDemystifying Blogging: From a Hobby to a Business with Jonathan MilliganGrab a Copy of the Build Your Audience Book: https://platformgrowthbooks.comIn this episode of The Market Your Message Show, Jonathan Milligan shares his journey from starting a blog with no audience in 2009 to transforming it into a successful business model. He discusses how blogging has evolved and reveals strategies for building an engaged audience. The episode features Chapter 10 of his book 'The Blogging Traffic Playbook,' where Jonathan dives into the common pitfalls bloggers face and introduces the POST method for creating compelling content. Advanced techniques like pillar and support posts are also covered, along with a one-day blog post challenge to help listeners put their newfound knowledge into action.00:00 Introduction: The Birth of a Blog00:33 Demystifying Blogging: What's Changed and What's Working01:19 Chapter 10: The Blogging Traffic Playbook02:48 Common Pitfalls: What Most Bloggers Do Wrong03:41 Becoming a Topic Leader: The Secret Sauce05:06 The POST Method: Crafting Quality Blog Posts07:52 Advanced Blogging Practices for Accelerated Results10:32 One Day Blog Post Challenge: Put Your Knowledge into Action12:16 Key Takeaways: Mastering the Art of Blogging