Storytelling Secrets That Drive Sales and Build Trust with Lisa Bloom episode artwork

EPISODE · Jun 11, 2025 · 34 MIN

Storytelling Secrets That Drive Sales and Build Trust with Lisa Bloom

from The Social Media Takeaway - Louise McDonnell

In this episode of The Social Media Takeaway, I chat with Lisa Bloom, professional storyteller, coach, and author of three bestsellers, including Seven Stories That Sell.Lisa has helped thousands of business owners use storytelling to build trust, stand out, and drive more sales. We explore how telling the right stories in the right way makes selling easier and more authentic.You’ll learn: ✅ The 7 types of stories that help you sell ✅ How to use personal stories to build trust and connection ✅ How to test your story so it resonates with the right audience ✅ Why storytelling is a key differentiator in an AI-driven world ✅ How to use AI as a support tool, not a replacement, for your voiceIf you want your marketing and sales to feel more human and more effective, you’ll get lots of ideas from this conversation.SHOW CHAPTERS00:00 Introduction and Guest Welcome00:33 Lisa Bloom’s Books and Storytelling Journey03:45 The Power of Authentic Stories07:16 Seven Stories That Sell09:13 Storytelling in Business and Personal Connection12:00 Testing and Tailoring Your Story18:31 Leveraging AI in Storytelling20:23 Final TakeawaysConnect with Lisa:LinkedInLisa is running a free Story Selling Workshop at three different times, between June 11-13, and I think it’ll be brilliant.If you’re tired of writing posts, running webinars, or pitching on calls and feel like it’s not landing...this workshop is for you!SIGN UP HERE!If you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/hello👉 WHAT'S NEW: I've built an AI-powered Digital Marketing Platform, SellOn.Social. This is not a training program. This platform aims to automate and streamline the process of clarifying business positioning, generating marketing content, and building a consistent lead-generation system on social media.And please connect on social media and let me know what you thought of this episode!LinkedInInstagramFacebookFacebook Group

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In this episode of The Social Media Takeaway, I chat with Lisa Bloom, professional storyteller, coach, and author of three bestsellers, including Seven Stories That Sell. Lisa has helped thousands of business owners use storytelling to build trust, stand out, and drive more sales. We explore how telling the right stories in the right way makes selling easier and more authentic. You’ll learn: ✅ The 7 types of stories that help you sell ✅ How to use personal stories to build trust a...

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Storytelling Secrets That Drive Sales and Build Trust with Lisa Bloom

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