EPISODE · Aug 10, 2026 · 13 MIN
Storytelling: Show Them Your Credibility Without Telling Them | Ep 434
from Public Speaking, Get Promoted, Storytelling, Sales, Marketing, Visibility: Be In Demand
Your credibility doesn't come from your resume, it comes from your stories.Most people skip their authority section because bragging about themselves feels uncomfortable, so they either read off a boring list of credentials or skip it entirely. Neither one gets you remembered. This episode breaks down exactly how storytelling does the job your resume never could.Here's what you'll learn:The three types of stories that build instant credibility, and why each one lands differently with your audience.How to structure your authority section, without turning it into a boring resume.Why a client's transformation story works harder than your own credentials, the moment you let someone else's win speak for you.What makes a transformation story actually resonate, which means your audience can picture their own point A to point B.The homework exercise from episode 333, so next time you write a speech, you already have your best stories written down.You're full of stories. You just haven't given yourself credit for them yet.>>> Book an Executive Presence Audit at https://speakandstandout.com/executive-presence>>> Experts Edge newsletter delivered right to you inbox: https://speakandstandout.com/bid-newsletterConnect with me on:LinkedIN: https://www.linkedin.com/in/laurie-ann-murabitoInstagram: @laurieann.murabitoVisit my website for more advice and tipsThank you for listening, LA
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Storytelling: Show Them Your Credibility Without Telling Them | Ep 434
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