Strategic Thinking: How to Zoom in on the Big Picture

Executives and managers confront a barrage of distractions from the big picture. As the speed of change and communication in global business generates incessant opportunities and threats, a clear corporate strategy is more vital for long-term business success than ever. Smart organisations know where they are heading and why. Some even divest profitable operations just to stick to their plans. Doug Stace, a strategy expert at the Australian School of Business, highlights why strategy must be a day-to-day concern and not only an annual planning event.