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Mar 14, 2021 5 min

Strategy #3 - Define The Prize

from The Promotion Playbook Hosted by Joshua Wells

Don’t be a wandering generality, be a meaningful specific. -Zig Ziglar To have your best chance of success in your promotional test or any other goal in life, you must have clarity. What you measure, you can manage. 📐 The tool found inside The Promotion Playbook is called the 1 target 🎯 and 4 skills 🛠 Choose one specific target and then develop the 4 skills that will get you there. For promotional testing we organize the skills for a successful promotion into 4 categories Study 📚 Speak 🗣 Write ✍️ Apply 🚒

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Strategy #3 - Define The Prize

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