Strauss Zelnick: “Doing something from scratch, that’s challenging.” episode artwork

EPISODE · Mar 26, 2026 · 39 MIN

Strauss Zelnick: “Doing something from scratch, that’s challenging.”

from Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman · host iHeartPodcasts

After finding success from a young age at companies like 20th Century Studios, Vestron, and BMG Entertainment, Strauss Zelnick decided to go out on his own in his 40s. He founded Zelnick Media Capital and became CEO of Take-Two Interactive, the software company behind Grand Theft Auto. Together, they’re a $55 billion enterprise. He’s spent his career at the intersection of technology and media working across film, music, and home entertainment. Not to mention he holds an MBA as well as a JD from Harvard and is the author of Becoming Ageless: The Four Secrets to Looking and Feeling Younger Than Ever. He’s also a longtime friend of Bob’s who sits down to talk about what it looks like to operate on the business side of creative industries, the importance of developing talent, his outlook on the future of technology, and his own personal commitment to health and wellness.See omnystudio.com/listener for privacy information.

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Strauss Zelnick: “Doing something from scratch, that’s challenging.”

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This episode is 39 minutes long.

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This episode was published on March 26, 2026.

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After finding success from a young age at companies like 20th Century Studios, Vestron, and BMG Entertainment, Strauss Zelnick decided to go out on his own in his 40s. He founded Zelnick Media Capital and became CEO of Take-Two Interactive, the...

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