STRENGTH IS A STANDARD | Bert Sorin | Leadership, Discipline & Human Performance

Bert Sorin joins Steve Morris on the Peace • Power • & Purpose Podcast for a powerful conversation about leadership, discipline, human performance, resilience, strength culture, and building men capable of operating under pressure.As President & Co-Owner of Sorinex Exercise Equipment, Bert Sorin has become one of the most respected figures in modern strength culture, working alongside elite athletes, tactical professionals, military operators, and high performers across multiple disciplines.Raised in a family deeply rooted in strength and performance, Bert grew up with a barbell in his hands and went on to become a 4 time Division 1 All American, SEC Champion, former record holder, and Olympic Trials athlete.In this episode, Bert and Steve discuss strength as a standard, mental toughness, accountability, leadership, brotherhood, tactical culture, resilience, faith, family, legacy, and why modern society desperately needs stronger men physically, mentally, and spiritually.Nick Lavery introduced Bert and Steve, and conversations involving Pat McNamara, special operations culture, human performance, and leadership helped shape this powerful episode.Although Bert never served in the military himself, Sorinex equipment and innovation have played a major role in supporting athletes, veterans, and tactical professionals before, during, and after deployment.This conversation goes far beyond fitness. It’s about purpose, standards, discipline, and becoming the strongest version of yourself in every area of life.Watch on YouTube • Listen on Spotify • Apple Podcasts • Amazon Music#PeacePowerPurposePodcast #BertSorin #Sorinex #Leadership #HumanPerformance