Style: How malls attract shoppers and lift NOI

Retail’s recovery is real—and the best centers are winning through reinvention. Macerich CEO Jackson Hsieh and CBRE Retail Services Lead Todd Caruso discuss what it takes to create premier destinations today: complementary tenant mix, compelling anchors and using experience + technology to drive traffic and performance.· Retail underwriting now hinges on a small set of KPIs that illuminate performance.· Trade‑area analytics help focus capital on the right assets.· Anchor tenant strategies and discipline about occupier selection translate into pricing power.· Mobile data helps property owners maximize asset performance.· Leasing velocity drives NOI growth.